Kroger Health and The Kroger Co. Zero Hunger Zero Waste Foundation dual logo

Kroger is a national supporter of the American Heart Association’s Life is Why campaign and a national sponsor of the American Heart Association’s Healthy for Good initiative

Kroger is a longtime American Heart Association (AHA) supporter, primarily through its participation in the Life is Why consumer campaign and sponsorship of the AHA’s Healthy for Good initiative. In February 2021, Kroger stores nationwide participated at all store registers by asking customers to Fight Hunger With Heart. Funds raised have helped Kroger, Kroger Health, the Zero Hunger | Zero Waste Foundation and the AHA work together to fight food insecurity in communities everywhere.

Kroger also generously supports the AHA at local events across the country, including Heart Walks, Heart Balls and Go Red for Women luncheons. In 2019, Kroger Health committed to a national sponsorship with American Heart Association’s Healthy for Good initiative, helping the AHA to inspire and empower customers to take a closer look at how their nutrition choices can impact and improve their health.

o In February 2020, Rodney McMullen, Kroger’s Chairman & CEO, was appointed to the AHA’s CEO Roundtable. In 2021, Colleen Lindholz, President of Kroger Health, served as the Executive Chair of AHA’s Heart Mini, the largest single-day fundraising event in Greater Cincinnati.


Funds raised will ensure Kroger, Kroger Health, the Zero Hunger | Zero Waste Foundation and the AHA can work together to fight food insecurity in communities everywhere.
Thank you to all Kroger employees for bringing awareness of heart disease and stroke to all of their customers!

National Supporters and Retailers

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CEFCO logo
CEFCO proudly invites their customers to donate while at check out during the month of February in support of the AHA's Life is Why Campaign.
Daily Harvest logo
For every Life is Why Collection box sold from November 1, 2023 to October 31, 2025, Daily Harvest will donate $20 to the American Heart Association’s Life Is Why™ Campaign.
Matco Tools logo
From October 19, 2024 to November 17, 2024, Matco Tools will donate 5% of select tool purchases to the American Heart Association's Life is Why Campaign.
Nectar logo
Nectar is proud to invite customers to donate to the American Heart Association’s Life is Why campaign at checkout during select times throughout the year.
The UPS Store logo
The UPS Store is proud to invite customers to donate at the register to support the AHA from July 1 - October 30.