Heart-Check Mark for Food Manufacturers & Trade Associations

Updated:Apr 21,2015

Mother and Daughter Reading Packaging in Grocery storeWhen the Heart-Check mark is on the package, shoppers pay attention. Since 1995, the Heart-Check mark has guided shoppers to healthier choices, making it a leader with consumers and the food industry.

Consumer research shows that shoppers are paying more attention to healthy eating, and their #1 health concern is heart health. The Heart-Check mark makes smart shopping easier and reassures shoppers they have made a choice that can fit into a heart-healthy diet. In fact, the American Heart Association is the authority most trusted by consumers to decide if a product may display a nutrition message or mark.

Connect health-conscious consumers with your heart-healthy products. To apply for certification or get more information, contact certify@heart.org or (214) 706-1654.

 

Frequently Asked Questions About Certification

How can I use the Heart-Check mark?

Once your product is certified, you may display the Heart-Check mark on food packaging or in your advertising and promotions.

Once your product is certified, you may display the Heart-Check mark on food packaging or in your advertising and promotions.

The application process usually takes between four and six weeks, but can take longer if lab testing or other verification of the product’s qualification for certification is required.

There are several steps to certifying heart-healthy products:

Step 1
– Review the nutrition requirements to determine if your product’s nutritional profile fits within our limits.

Step 2 – Contact certify@heart.org or (214) 706-1654 to begin the application process.

Step 3 – Complete and submit all forms, product packaging, and certification fees.

Step 4 – Your product is reviewed for compliance with the nutrition requirements. Lab testing may be required if your product approaches the upper limits for fat, saturated fat, trans fat, cholesterol and/or sodium.

Step 5 – Once it has been determined that your product is eligible for certification, you are asked to sign our Certification Mark License Agreement. Then, congratulations, your product is certified for one year.

Certification is renewed annually. Annual renewal allows the program to re-review each product to determine if it remains eligible for certification.


 

 



Heart-Check Program