Get With The Guidelines® Media Kit

Updated:Jun 10,2013
Publicizing Your Hospital's Quality Commitment
Your hospital’s Get With The Guidelines® recognition is tangible evidence of the care team’s hard work and commitment to saving lives. It’s an accomplishment worth sharing with the community and hospital stakeholders. It's also an important differentiator and a competitive edge for your hospital.

Ideas for publicizing Get With The Guidelines accomplishments within the hospital:
  • Place table tent ads on surfaces in patient waiting rooms, cafeterias, etc.
  • Mount signage on restroom walls framed or post promo ads on the individual stall walls.
  • Hang a banner in your main entrance.
  • Place a small ad or sticker on the daily patient menu.
  • Use a slide to announce your award on the internal closed-circuit TV.
  • Place an ad or an article in your hospital newsletter.
  • Send a memo to the hospital board of directors, CEO and other hospital stakeholders.
  • Spread the word using  customized t-shirts and other products available for purchase.

Ideas for holding a recognition celebration:
  • Schedule a ceremony at your hospital, inviting key team members, local dignitaries, board members and the media. (Please check with your local Get With The Guidelines representative for publicity guidelines.)
  • Add recognition ceremonies to scheduled staff gatherings, such as department meetings, or plan a dedicated Get With The Guidelines recognition event for the care team.
  • Ask your hospital’s Get With The Guidelines champion to provide a recap of the program, its goals and the hospital’s experience with the program.
  • Have a photographer document the certificate or award presentation.
  • Create a celebratory atmosphere by distributing Get With The Guidelines give-away items, disposable cameras to document the event and heart-healthy refreshments.
  • Prominently display Get With The Guidelines posters, banners and table tents.

Ideas for publicizing Get With The Guidelines accomplishments within the community:
  • Place a radio spot on local stations.
  • Place an ad or banner on the home page of your hospital's website.
  • Use a billboard near your site.
  • Run an ad in your local newspaper, a newspaper wrapper or a front-page sticker.
  • Add an announcement of the award to your on-hold message recording.
  • Place an ad or article in your external newsletter.

Need help saying it? Try these key messages:
  • What really gets us excited is seeing how we're affecting lives.
  • Our greatest reward is serving our patients. That’s why we’re committed to turning treatment guidelines into lifelines.
  • Being honored for giving excellent patient care is the best recognition a hospital can get.
  • At <hospital name>, we care about our patients. That’s why we’ve made a commitment to turn treatment guidelines into lifelines.
  • Sample verbiage you might put on a banner: As seen recently in <journal where ad appeared>, <hospital name> has been recognized by the American Heart Association/American Stroke Association for turning guidelines into lifelines. Join us in congratulating our physicians, nurses and quality improvement professionals for their commitment to excellent care.
  • Sample radio ad script: The care our patients receive at <hospital name> is our number one priority. That’s why we’re proud to be among the hospitals recently recognized by the American Heart Association/American Stroke Association in the <journal where ad appeared> for our excellence in implementing the Get With The Guidelines program.
  • Sample on-hold script: We’ve recently been recognized by the American Heart Association/American Stroke Association for our accomplishment in the Get With The Guidelines quality program.Join us in congratulating our physicians, nurses and quality improvement professionals for turning treatment guidelines into lifelines.

Note: Hospitals should work closely with their local QI representative to ensure promotional items comply with the Get With The Guidelines branding guidelines as well as to ensure the content of all statements is correct. Hospitals are not granted the use of the AHA, ASA or AHA/ASA logos for becoming a Get With The Guidelines Performance Achievement Award recipient.


Get With The Guidelines®-Stroke

Focus on Quality

Return to Get With The Guidelines-Stroke Home 
Find Out What the Program Does for Hospitals and Patients
Submit Data and Track Performance in the Patient Management Tool 
Put Our Collection of Clinical Tools to Work
See Proof of Effectiveness in Scientific Publications 
Explore Professional Education Workshops and Webinars
Patient Learn to Help Themselves with Educational Materials 
Earn Public Recognition for Your Achievement
Use Our Media Kit to Raise Awareness of Your Quality Commitment
Target: Stroke

Get With The Guidelines®-Heart Failure

Focus on Quality
Return to Get With The Guidelines-HF Home 
Find Out What The Program Does for Hospitals and Patients 

Submit Data and Track Performance with the Patient Management Tool 

Put Our Collection of Clinical Tools to Work
See Proof of Effectiveness in Scientific Publications 
Explore Professional Education  Workshops and Webinars
Patients Learn to Help Themselves with Educational Materials 
Earn Public Recognition for Your Achievement
Use Our Media Kit to Raise Awareness of Your Quality Commitment
Target: HF

Get With The Guidelines®-Resuscitation

Focus on Quality
Return to Get With The Guidelines-Resuscitation Home  
Find Out  What the Program Does for Hospitals and Patients
Submit Data and Track Performance with the Patient Management Tool  
Join Us! We'll Tell You How
Put Our Collection of Tool and Resources to Work
Apply Research Studies to Quality Improvement and Our Database to Future Research
Explore Professional Education Workshops and Webinars
Earn Public Recognition for Your Achievement
Use Our Media Kit to Raise Awareness of Your Quality Commitment

Get With The Guidelines®-AFIB

Focus on Quality

Return to Get With The Guidelines-AFIB Home

Find Out What The Program Does for Patients and Hospitals

Join Us!  We'll Tell You How.

Submit Data and Track Performance in the Patient Management Tool

Put Our Collection of Clinical Tools to Work

Explore Professional Education Workshops and Webinars

Help Patients Help Themselves with Educational Materials

Earn Public Recognition for Your Achievements

Use Our Media Kit to Raise Awareness of Your Quality Commitment